We magnify the microscopic
Within the framework of a pharmaceutical conference, we designed a unique visual experience that is divided into two parts: the first, a detailed representation of the impact of exosomes on skin cell regeneration; the second, an immersion in the company's cutting-edge research. We fuse 3D animations with real images to articulate a clear and dynamic explanation.
Science and Technology
moving.
The challenge was to conceptualize and design a visual narrative that clearly and accurately communicated the function of exosomes in the skin. We opted for an ethereal and refined design, which would allow the presenter to illustrate the process without distractions.
After an exhaustive process of sketches, creative sessions and definition of styles, we perfect the message to transmit. With the strategy defined, we moved to technical implementation, adapting the content to five interconnected screens that, together, created a cohesive and immersive experience for the congress.
TEAM
Artistic and creative direction: Robert Clement
Design: Robert Clement
Animation: Sergi Balasch
Sound design: Martí Valverde
Agency: Clack!
Client: Innoaesthetics
